Maximize the impact of your investment at medical conventions. Reach the right people! Our ROI program measures the impact of conventions. It evaluates booth attendees to develop appropriate strategies, objectives and tactics to maximize your attendance at conventions. Who are you really reaching? Meeting Management Associates can help you determine who your sales people should be talking to at conventions. This return-on-investment program measures your leads while at the show. On-site we provide your sales personnel with important information on your booth attendees - therapeutic class levels, product prescribing levels, and call status. Post meeting we will provide you with complete analysis including: Demographics Prescribing activities Cost per contact Cost per high level prescribers Recommendations for enhancing your programs List of non-called-on high prescribers Measure the impact of your exhibit program by analyzing the professionals who visit your booth. Our program will provide information on topics such as: Therapeutic class ratings Market share Cost effectiveness of contacts Age of contacts International versus U.S. contacts Type of practice Percent of attendees receiving a sales message Number of sales presentations per hour Specialty designations